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Ooredoo selects BICS to manage international voice

7 Jul 2022

Qatar-based Ooredoo Group announced an international voice services management agreement with BICS to ‘create an innovative voice business model to deliver new solutions in artificial intelligence, machine learning, and fraud protection, among others’ which it says ‘aligns with Ooredoo Group’s strategic commitment to improving customer experience and quality of service for businesses and consumers.’ The agreement involves a phased deployment plan for Ooredoo Group operating companies across its global footprint in Q3 and Q4 of 2022. A key element of the first phase of the deployment plan is the creation of a dedicated team of specialists to share insight, expertise, and resources between the two organisations.

Aziz Aluthman Fakhroo, Ooredoo Group CEO, said: ‘This partnership is about reducing complexity and anticipating the needs of a new communications ecosystem.’ Guillaume Boutin, Chairman of BICS and CEO of Proximus, BICS’ parent company, added: ‘As the voice market is consolidating, it is increasingly crucial to offer future-proof quality, stability, and protection to both operator networks and subscribers. I am confident that by combining BICS’ and Ooredoo’s strengths in this area, we will achieve significant returns for subscribers and operating companies alike.’

Matteo Gatta, CEO of BICS, noted: ‘Our relationship with the [Ooredoo] operating countries has been an industrious one for many years now. In raising this relationship to Group level, together we will extend BICS’ services and partnership to a consistent level across the operating companies while building on Ooredoo’s strong position in this significant market.’

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