Maroc Telecom rebrands African subsidiaries as Moov Africa

4 Jan 2021

Maroc Telecom is rebranding its eleven subsidiaries in Africa as Moov Africa, effective 1 January 2021. The company, which has more than 70 million customers on the continent, has revealed its plans to unite its subsidiaries around a single identity: ‘This new identity illustrates the vision of the Maroc Telecom group “Africa on the move”, which lies in the principle of sharing the group’s know-how and its capacity for innovation for the benefit of the countries in which it operates’.