4ka could lose post office distribution deal

19 Jul 2019

The Slovakian cellco SWAN Mobile, which trades under the 4ka brand, could lose its exclusive distribution agreement with the country’s network of post offices. A report from Zive cites Peter Helexa, CEO of Slovenska Post, as saying that it has reached out to all four cellcos – Orange, Slovak Telekom, O2 and 4ka – with a view to negotiating a new agreement with one or more operators.

The distribution deal with Slovenska Post helped 4ka establish itself when it joined an already competitive three-player market in October 2015; it now claims around 9% of all mobile subscribers in the country. The postal company has not yet decided whether it will sign another exclusive agreement with a single operator or begin distributing SIM cards for two or more cellcos. It has also not ruled out a branded joint venture with a mobile network operator (MNO). At one point it had been thought that Slovenska Post would acquire a stake in 4ka of up to 20%, but this option was dropped in January 2018.

Slovakia, SWAN Mobile (4ka)