British mobile network operator (MNO) Vodafone UK has switched on its 5G network in seven cities across the country, while unveiling a new range of tariffs that will offer unlimited data for both its 4G and 5G networks. At launch, Vodafone UK’s 5G network footprint covers Birmingham, Bristol, Cardiff, Glasgow, Manchester, Liverpool and London, while it has set out its stall to extend its reach to a number of other locations ‘later this year’, namely: Birkenhead, Blackpool, Bournemouth, Guildford, Newbury, Portsmouth, Plymouth, Reading, Southampton, Stoke-on-Trent, Warrington and Wolverhampton.
Meanwhile, the MNO has also revealed that its new ‘Vodafone Unlimited’ tariff range for residential users will become available on 10 July 2019, with three tiers to be offered. An entry-level option, ‘Vodafone Unlimited Lite’, will cap download speeds at 2Mbps and costs GBP23 (USD29) per month, while the mid-tier plan, ‘Vodafone Unlimited’, increases maximum downlink rates to 10Mbps (GBP26). At the premium end, ‘Vodafone Unlimited Max’ will cost GBP30 per month and offer unlimited data usages at ‘speeds as fast as the device and the network will allow’. Unlimited plans tailored specifically for business users are also being offered by Vodafone UK.
Commenting on the MNO’s 5G launch, Vodafone UK CEO Nick Jeffery said: ‘Our customers are streaming over 50% more content today than they did last year, and with 5G the demand for data is only set to increase. That is why we want to remove the limits on data, so that customers can unlock the full potential of 5G, and we can really propel the UK into the digital age. By offering unlimited plans to our consumer and business customers, we will revolutionise the market. We will give customers all the data they need, when and where they want it.’