5 Apr 2019
T-Mobile Netherlands plans to reposition its subsidiary Tele2 NL as a purely online-marketed mobile and fixed services brand, a move involving the closure or rebranding of Tele2’s 17 retail stores, the parent company told Dutch-based Telecompaper.
In another aspect of integration between T-Mobile and Tele2, since the end of March Tele2’s fibre internet services are being marketed via the T-Mobile Thuis (T-Mobile Home) brand; new/prospective Tele2 customers are offered T-Mobile Thuis with Glasvezel (Fibre) All-in-1 packages which the company says give higher speeds at lower cost. Existing Tele2 fibre customers’ services are continuing unchanged. Whilst T-Mobile/Tele2 fibre internet is currently provided via wholesale access to incumbent KPN’s network, upon acquiring Tele2 NL in January this year T-Mobile pledged to roll out a fibre access network covering two million homes and businesses in the coming years, beginning with a deployment to 33,000 premises in The Hague in H1 2019.