Cable ONE to rebrand as Sparklight in summer 2019

12 Dec 2018

US cableco Cable One Inc (trading as Cable ONE) has announced that it will rebrand as Sparklight starting in the summer of 2019. Announcing the move, Cable ONE President and CEO Julie Laulis commented: ‘We are very excited for this evolution to our new brand and the next chapter in our story … While we are introducing a new brand, our corporate name will remain Cable One Inc … This is not simply about rebranding our products under a new name and a new look. We are changing the way we do business so that our customers feel like every interaction with us is effortless, our communities know we are here for the long term and the towns and cities we serve are proud to call us a neighbour.’

Cable ONE is one of the ten largest cable companies in the US, serving residential and business customers in 21 states.

United States, Cable ONE (Sparklight)