Zain Group has announced that it has selected Cisco’s advanced segment routing platforms and WAN automation to bring the benefits of distributed intelligence and centralised control to its IP/MPLS network. Henri Kassab, Managing Director of International, Wholesale and Roaming at Zain Group, said: ’The demands of the digital era mean that we must prioritise improving speed and efficiency, defining a growth strategy based on new services, and ensuring security … These are the building blocks of our innovation that support our transformation in becoming an integrated digital lifestyle operator. With the support of Cisco’s leading technology, our future-ready network architecture positions us well to drive tangible business outcomes and meet the evolving demands of our customers.’