Taiwan Star Cellular officially launches 4G as FET and Taiwan Mobile see continued subscriber gains

27 Aug 2014

Hot on the heels of a soft-launch of services earlier this month, Taiwan Star Cellular has announced that it is has officially inaugurated its 4G Long Term Evolution (LTE) network, the Digitimes reports. A single tariff is being offered, which provides customers with unlimited usage in return for a TWD599 (USD19.97) monthly fee on a 24-month contract basis; this promotional price will remain available until the end of October 2014. In terms of initial coverage, Taiwan Star’s 900MHz LTE network is available to 85% of the population at launch, and the cellco is aiming to boost this to 95% by the end of 2014, having said it expects investment in its infrastructure this year to total between TWD8 billion and TWD9 billion. With regards to its ambitions for uptake, the newcomer hopes to achieve a 20% market share by the end of the year.

Meanwhile, in separate but related news, Far EasTone Telecommunications (FET) and Taiwan Mobile now have 200,000 and 190,000 4G subscribers, respectively. As previously reported by CommsUpdate, both of the operators were said to have signed up around 100,000 customers apiece at the end of last month.

Alongside the information regarding subscriber take-up, it has also been claimed that Taiwan Mobile has now applied for permission to construct more than 2,800 LTE-enabled base stations, with it said to have already secured permits for a further 1,870. The cellco’s 4G network is understood to cover around 85% of the population at present, with this expected to rise to 95% by the end of 2014.