EE to launch rural 4G home broadband next month

18 Oct 2013

EE, the UK’s largest cellco by subscribers and the first of the four major mobile network operators to introduce commercial 4G services, is planning to launch an LTE home broadband service in rural areas next month. The Guardian reports that the service will be available in Cumbria from 11 November, with other rural areas to be covered by the network over the coming months. ‘We think 4G can become an affordable alternative to fixed broadband in rural areas,’ said EE’s chief executive, Olaf Swantee, adding: ‘The government is fixated on fixed, but mobile can provide a solution economically.’ A pilot project of EE’s 4G home broadband service has been in place in the Northern Fells district of Cumbria since 2012, with those participating in the trial charged from GBP15.99 (USD25.7) per month for a downstream connection of 8Mbps-12Mbps. EE will announce prices for the commercial service next month.

United Kingdom, EE