Macedonian mobile virtual network operator (MVNO) Albaphone launched its official operation in the country on 11 October 2013, Telecompaper reports without citing its sources. To mark the launch, the newcomer is giving away 1,000 telephone numbers in the first two retail stores to open, both in the capital Skopje. It is understood that the start-up has signed distribution deals with a number of firms and as a result is launching a suite of services in the local market.
According to TeleGeography’s GlobalComms Database, in July this year Albaphone revealed plans to launch commercial operations in the country by the following month. The newcomer, which is headquartered in Skopje, is using the network infrastructure of Telekom Slovenije’s local unit ONE to host the service, as it looks to dip its toe into the local market. Albaphone chief executive officer Adrian Hohxa was quoted at the time as saying that the start-up will initially target ethnic Albanians living in Macedonia, who make up roughly 25% of the country’s two million-strong population. Albaphone has obtained one million phone numbers from Macedonia’s national telecoms regulator the Agency for Electronic Communications (AEC) to support its launch.