British cableco Virgin Media has announced that it has signed up mobile network operators EE and Vodafone UK as wholesale partners for the Wi-Fi service it offers on the London Underground. Under the terms of the deal it customers of the two cellcos will gain access to the Wi-Fi network at no additional cost.
Commenting on the deal, Jon James, executive director of broadband at Virgin Media, noted: ‘Wi-Fi on London Underground has been an incredible success with over 700,000 people already online and a remarkable million sessions every day. We’re rolling out the service to reach even more stations throughout London, from Camden Town to Clapham Common and, thanks to our partnership with EE and Vodafone, the majority of Tube users can stay connected for no extra cost.’
Virgin Media also issued an update on the London Underground Wi-Fi rollout itself, confirming that 72 stations are currently Wi-Fi enabled, and the cableco said that it is working with Transport for London to install the service at another 20 stations next month, while a further 28 due to come online in early 2013. Additionally, Virgin Media plans to extend the availability of the service to other users, with the operator confirming plans to launch a pay-as-you-go option, with daily, weekly and monthly passes expected to be offered, with prices starting at GBP2 (USD3.2) per day.