Danish cellular operator 3 Denmark has revealed that it plans to switch on its 4G Long Term Evolution (LTE) network on 28 September. The firm will at the same time begin selling the new iPhone 5 handset. At launch, 3 Denmark’s 1800MHz and 2600MHz LTE networks will cover 37% of the population, Telecompaper reports, with coverage increasing to 50% by the end of the year. 3 Denmark is the operating brand of Hi3G Access Denmark, which is 60%-owned by Hong Kong-based telco Hutchison Whampoa and 40% by Sweden’s Investor Group. It launched its 3G services in 2003 and claimed 829,000 subscribers and a 10.3% market share at the end of June 2012, according to date from TeleGeography’s GlobalComms Database.