La Usina is latest co-op to launch Nuestro MVNO service

9 Mar 2012

Usicom, a unit of an Argentine public services cooperative La Usina which operates in the city of Tandil in Buenos Aires province, has launched wireless telephony services via a mobile virtual network operator (MVNO) agreement, BNamericas reports, citing a company statement. The service, which will be offered under the ‘Nuestro’ banner, is provided by telecoms cooperative association Fecosur through an MVNO agreement with Argentina’s third largest wireless network operator by subscribers, Telecom Personal. Fecosur president Antonio Roncoroni said the federation currently has 16,000 mobile lines in 52 cities across the country.

As noted in TeleGeography’s GlobalComms Database, Fecosur signed a mobile reseller agreement with Telecom Personal in May 2009. Pilot tests were launched the following September in several municipalities, including Colonia Caroya, Rio Tercero, Villa Gesell, San Bernardo, Mar del Plata, Pergmanino, San Bernardo, Balcarce and Dolores, with commercial services introduced in July 2010 under the brand Nuestro, initially in the towns of Villa Gesell in Buenos Aires province and San Martin de los Andes (Neuquen province). Fecosur, which represents around 300 telecoms co-ops across the country, has previously said it aims to sign up 100,000 subscribers to the MVNO offering within the first two years of operation, and to reach two million users within four years.