Orange Senegal, the mobile arm of national PTO Sonatel, has launched a mobile TV service over its 3G network in the country, according to local press reports. The new service will allow Orange users with a compatible handset to watch several live TV channels – both nationally and internationally, it said. The cellco and its parent have inked a content deal with the likes of Canal Horizons, enabling them to offer a bouquet of feeds including TV5 Monde, France 24, Africa, Africa 24, TFM, 2STV, record TV, Infosport and Action movie channel. Further, Orange Senegal says the new mobile TV package includes the option of video on demand (VoD) services. The operator is pricing the new service along the lines of its existing mobile data internet tariffs. Customers must buy a ‘pass’ to access mobile TV with costs ranging from XOF400 (USD0.82) for 30 minutes access, while ten hours costs XOF7,000. Orange Senegal is also listing a package with a capped 8GB of downloads for XOF31,000.