Idea unveils Haryana as next 3G-enabled region

1 Apr 2011

Having earlier this week kick started the rollout of its third-generation infrastructure, Indian mobile network operator Idea Cellular has announced that it has inaugurated commercial 3G services in Haryana. According to India’s Economic Times, the cellco is initially offering its new services in eight towns or cities, those being: Ambala, Hisar, Rewari, Rohtak, Panipat, Bhiwani, Jhajjar and Hansi. Commenting on the development, Rajat Murkarji, Idea’s chief corporate affairs officer, noted: ‘We are happy to flag off … 3G services in select locations in Haryana today, and will continue to expand 3G services in centres of learning, and high potential rural hinterlands where broadband is yet to make a breakthrough.’ A number of value added services will be available aimed at taking advantage of the higher download speeds offered by Idea’s new infrastructure, including music downloads, streaming video and audio, mobile TV and internet access. Confirming expansion plans for the circle, Murkarji also noted that 24 towns are expected by the end of next month, while that number will climb to more than 230 by end-March 2012.

As previously reported by CommsUpdate, Idea has already launched 3G services in three other circles – Gujarat, Himachal Pradesh and Madhya Pradesh – after it successfully bid for 3G spectrum in eleven circles back in May 2010; it paid INR57.69 billion (USD1.27 billion) for the concessions.