Italian broadband operator FastWeb, and Sky Italia, the local pay-TV unit of Rupert Murdoch’s News Corporation, have reportedly signed a strategic agreement to offer Sky’s satellite TV service in tandem with broadband and fixed line telephony services from FastWeb. Under the terms of the new offer, which has been branded ‘Home Pack’, consumers will be able to pay for the services through a reduced-rate unified billing system.
A joint statement issued by the two operators explained: ‘The agreement has a strategic and commercial value, because it enables both companies to offer high-quality services at an affordable price, and it aims at increasing the number of subscribers’. The agreement represents the evolution of a previous contract, signed in 2006, under which Sky television was distributed over Fastweb’s IPTV network. The ‘Home Pack’ will be commercially available from 14 February.