Vietnamese mobile operator MobiFone has announced its revenue for the year ended 31 December 2010 increased 31.5% year-on-year to VND36.03 trillion (USD1.8 billion), Vietnam Investment Review reports. The figure represents around 35% of the total 2010 revenue of parent Vietnam Posts and Telecommunications (VNPT), the country’s state-owned incumbent fixed line operator. MobiFone reportedly earned pre-tax profit of VND5.8 trillion, a year-on-year increase of 6% compared to 2009, and corresponded to 52.3% of VNPT’s pre-tax profit for 2010. The company said it signed up a total of 5.95 million new mobile subscribers in the twelve-month period, bringing its total customer base to around 35 million at end-2010, according to TeleGeography’s GlobalComms Database. MobiFone’s deputy director, Nguyen Dinh Chien, said the operator aims to sign up a further five million mobile subscribers in 2011, and targets revenue of VND39 trillion and pre-tax profit of VND6.1 trillion. ‘The strict competition makes us well prepared to boost our sales through distribution channels right from the beginning of this year,’ Chien noted.