17 Nov 2009
Madagascan incumbent Telecom Malagasy (Telma) has announced the commercial launch of 3G services through its mobile subsidiary Telma Mobile, with the company’s chief executive officer Patrick Pisal Hamida noting: ‘Today [is] a new era in Madagascar for telecommunications. Telma crosses a major step by being the first operator to offer 3G [in] Madagascar.’ The telco will offer downlink speeds of up to 3.6Mbps over its network, although it has not officially revealed where the new services will initially be available. It has, however, said that both pre- and post-paid mobile 3G options will be available, and no change of SIM card for existing subscribers will be necessary.
According to TeleGeography’s GlobalComms Database, at end-June 2009 Telma Mobile trailed both Orange Madagascar and Zain Madagascar in terms of subscribers, claiming 25.3% market share with around 1.2 million customers.