Vox Mobile to take on Orange name

20 Oct 2009

Mobistar has revealed that its Luxembourg-based subsidiary Vox Mobile will adopt the Orange brand name at the end of the month. Mobistar itself, however, says it has no plans to assume the Orange branding. According to TeleGeography’s GlobalComms Database, Vox Mobile is the smallest of Luxembourg’s three mobile network operators, with a market share of 13.2% at the end of June 2009, behind Tele2Tango (39.1%) and LuxGSM (47.7%).

Luxembourg, Orange Luxembourg