MTNL offers free 3G access for a short period to increase interest

22 Sep 2009

In its latest bid to kick-start the uptake of its 3G services, state-owned Indian telco Mahanagar Telephone Nigam Ltd (MTNL) has announced it will offer free access to UMTS services for existing customers in Mumbai for a limited period, Telecom Talk reports. It is understood that both post-paid and pre-paid subscribers will be offered access to the services under MTNL’s ‘3G ADVANTAGE’ initiative, which will allow customers to make free unlimited video calls to other users on the MTNL network, while also offering voice calls at 2G rates, mobile gaming, and video and music downloads. The telco is not charging an activation fee for the service, and the offer runs from 21 September to 30 September. The move comes after MTNL has struggled to interest customers in its 3G offerings, with only 900 users estimated to have signed up in the first six months of operation. MTNL’s 3G network in Mumbai is currently available in South, Central and North Mumbai, as well as West-I areas up to the Sahar International Airport on the Western Express Highway, and Mulund on the Eastern Express Highway.