Majan Telecommunication has launched a new mobile virtual network operator (MVNO) in Oman under the brand Renna. The company, which has a wholesale agreement in place to use incumbent operator Omantel Mobile’s network, will target ‘the untapped and underserved segments in the market’ with the aim of simplifying mobile tariffs. CEO Niklas Nielsen described Renna’s typical customer as ‘cost conscious,’ adding that the company’s customers will be those ‘who care about their money, and those who want to make sure that what they see is what they get – there is no small print with any of our offers.’
Renna is the second mobile reseller to launch in Oman in as many weeks. According to TeleGeography’s CommsUpdate, FRiENDi Mobile introduced commercial services in late April also over the network of Omantel. Majan Telecommunication was awarded a Class II licence by the Telecommunications Regulatory Authority (TRA) in July 2008 along with four other companies with the stipulation that they were to become MVNOs. The permits are valid for five years.