Anatel: Vivo in pole position in July, but market share slips again

22 Aug 2008

Brazilian mobile operator Vivo remained in pole position at the end of July with a market share of 30.25%, reports BNamericas citing data from the regulator Anatel, but the figure was down from 30.36% in June. Fellow operator TIM Brasil remained in second place with 25.26% of a market of around 135.9 million active mobile lines at that date, down from 25.40% the previous month. Claro, a unit of Mexico’s America Movil took third spot with 24.92% (down from 24.87%), while Oi claimed fourth with 15.48% (15.24%) and Brasil Telecom came in fifth with 3.74% (3.77%). CTBC Telecom Celular and Sercomtel Celular remained at 0.31% and 0.05% in July, respectively.

Of the total 135.9 million mobile lines in service, 81% are pre-paid and 19% are post-paid, Anatel said. In terms of technologies, GSM continues to dominate the mobile sector, accounting for 85.34% of connections, up 0.51% on the month of June, equivalent to 115.9 million active lines. CDMA’s share of the pie slipped 1.03% to 11.57% of the market, or 15.7 million lines. TDMA claimed 2.11%, W-CDMA registered 0.57%, while CDMA2000 had 0.40% and analogue AMPS technology had 0.01% of the market.