Vodacom Tanzania trumpets customer loyalty programme

3 Apr 2008

Tanzanian mobile operator Vodacom Tanzania has launched a loyalty programme for its four million customers, reports Telecompaper. Under the scheme the cellco will offer users ‘Tuzo Points’’ and Tuzo Draws’ as part of the programme. Customers can earn a point for every TZS100 (USD0.08) they spend on the operator’s services, for every minute of call time used and for every week they are ‘actively’ connected to the network. The accumulated points can then be exchanged for rewards.

Tanzania, Vodacom Tanzania