MetroPCS has expanded its coverage, launching its first services in greater Los Angeles. The Dallas-based cellco, which offers exclusively pre-paid packages, has added eleven million people to its network footprint and says it intends to be covering all 15 million people in the city by the end of next year.
MetroPCS is one of a number of US operators which targets low-end users with flat-rate unlimited calling plans, with its tariffs starting at USD30 a month for unlimited local calls, rising to USD50 a month for unlimited national calls, text and picture messaging, and mobile internet and e-mail access. The firm already covers eight metro markets, including San Francisco, Detroit, Dallas and Sacramento. It has 3.5 million subscribers, but is looking to almost double in size by acquiring rival operator Leap Wireless; the Leap board has rejected MetroPCS’ first offer.