Cosmote milestone

15 Dec 2006

Cosmote Romania has passed the one million-subscriber mark, just over a year after its relaunch, reports Dow Jones. Cosmote of Greece acquired a 70% stake in struggling Romanian cellco CosmoRom in July 2005 and opted to relaunch with new branding towards the end of the year. Company CEO Nikolaos Tsolas says the fact that it has signed a million customers in twelve months ‘is a clear indicator of the increasing market responsiveness, the growing consumers’ preference, as well as confidence in our company and our brand name’.