Multiple mobile subscriptions popular in Saudi Arabia

11 Dec 2006

A recent survey of Saudi mobile users has found that almost 40% have more than one cellular subscription. The main reason behind the popularity of second lines is that customers are keeping separate mobile connections for business and private use, although 22.8% of those that do have multiple subscriptions said that they had a second line to take advantage of cost savings available from different networks. ‘The survey revealed a substantial overlap of subscribers in the market between STC (Al Jawwal) and Mobily networks,’ said Jawad Abbassi, general manager at Arab Advisors Group. ‘This trend seems to stem from the ongoing promotions in the Saudi Market that include free credit, no connection fees and lengthy validity periods for pre-paid numbers,’ he added. The Saudi mobile market is currently a duopoly between STC and Mobily, although a third concession is due to be awarded in 2007. Egypt’s Orascom is among the firms expected to bid for the new licence.