Ericsson targets Cambodian market

Swedish vendor Ericsson has opened an office in the Cambodian capital Phnom Penh, hoping to capitalise on the country’s improving cellular services. Currently the mobile penetration rate is only 10%, but Hans Karlsson, president of Ericsson in neighbouring Thailand, is predicting it will double or triple in the next two years. He said Ericsson would be promoting 3G, GSM and mobile broadband in the country, which after issuing its leading cellco Mobitel with a 3G licence in February 2006, went on to ban 3G phones three months later out of fears that they would be used to spread pornography.