Bharti launches GSM-based FWA services

6 Jul 2006

Bharti Airtel, India’s largest private sector provider of telecoms services, has launched fixed-wireless access (FWA) services utilising its existing GSM cellular networks. Barely 1.3 million of Airtel’s 20.9 million customers are fixed line users and the company is looking to broaden its service portfolio in the sector and increase market share. The company plans to rollout GSM-based FWA services, offered under the Airtel Mega banner, across its entire GSM network in phases, eventually reaching 4,000 towns and villages. It is looking to encourage take-up with the offer of 150 free voice minutes to a nominated Airtel fixed or mobile user for the first year of service and says it is concentrating only on high margin customers in the fixed line market.

India, Bharti Airtel