Chile’s cable market leader VTR-Metrópolis has upped its 2006 investment budget by USD50 million in a bid to sign up around 250,000 new subscribers in the year. The company says it will invest USD150 million in 2006 to expand cable services to 1.7 million subscribers, as part of a five-year plan to reach over two million households, of which at least a million will be triple-play capable. The company’s first priority is to migrate around 100,000 basic cable TV customers in urban areas to digital technology by May, at a cost of USD15 million.
By the end of June 2005 VTR-Metrópolis had 745,000 cable TV subscribers (or 88% of the Chilean market), 240,000 broadband users and 350,000 telephony subscribers. Last month it gained twelve regional WiLL telephony licences and plans to deploy a WiLL network across all twelve regions simultaneously by the end of 2006.