MobileCom reaches half million mark

29 Apr 2005

MobileCom, the cellular subsidiary of fixed line incumbent Jordan Telecom, has announced that it has signed up its 500,000th customer. MobileCom was registered on 21 September 1999 and became Jordan’s second mobile operator to launch commercially, rolling out services on 15 September the following year. The company anticipated signing up 15,000 customers in its first three months of operation but far surpassed its expectations with a subscriber base of 70,000 by the end of 2000. Earlier this month MobileCom launched an aggressive promotional campaign for its new customer loyalty scheme, offering users discounts and extra airtime for prolonged use of its services.