Strong subscriber growth reflected in rising mobile sales

6 Oct 2004

Moscow-based handset retailer ZAO Euroset says that more than 7.61 million mobile handsets were sold in Russia in the three-month period to 30 September 2004, generating USD1.1 billion worth of revenues in the process. According to Euroset’s research, the latest findings cement the continuing growth trend in the country, which has now seen handset sales rising every quarter in 2004. 5.96 million units were sold in the first three months of 2004, a figure which rose to 6.86 million in 2Q. The company predicts that, buoyed by strong subscriber growth in the domestic wireless market, 9.23 million handsets will be sold in the fourth quarter. Moreover, Euroset forecasts that 36 million new phones will be sold in 2005, up from 30 million in 2004, worth USD5.5 billion. The average cost of a phone is USD144, with Russians now taking a greater interest in camera-phones; they accounted for 15% of all sales in Q3 2004, up from 6% at the end of last year. The retailer itself sold a million handsets in the third quarter, up from 760,000 in the period April-June.

Russia