Vodafone: we are the Champions

16 Sep 2003

Cellular giant Vodafone has announced a deal with European football’s governing body UEFA to provide its customers with downloadable video content of this season’s UEFA Champion’s League football tournament. Vodafone’s European customers will have access to ‘near-live’ video clips of matches via the cellco’s popular Voodafone Live! multimedia service. The deal, for an undisclosed sum, includes rights to the next three season’s tournaments in twelve countries, including the UK, Germany and France.

United Kingdom